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Handbook of research methods for marketing management / edited by Robin Nunkoo, Viraiyan Teeroovengadum, Christian M. Ringle.

Published

Cheltenham, Gloucestershire : Edward Elgar Publishing Limited, [2021].

Call Number

658.8 H236 2021,e-book

Location

Songkhla

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Measuring marketing : 110+ key metrics every marketer needs / John A. Davis.

Author

Davis, John A.

Published

Singapore : Wiley, 2013.

Call Number

658.8 D262M 2013,e-book

Location

Songkhla

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Marketing metrics : leverage analytics and data to optimize marketing strategies / Christina Inge.

Author

Inge, Christina.

Published

London, United Kingdom : Kogan Page Limited, 2022.

Call Number

658.8 I45M 2022,e-book

Location

Songkhla

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Services marketing : integrating customer focus across the firm / Valarie A. Zeithaml ... [et al.].

Author

Zeithaml, Valarie A.

Call Number

658.8 S491 2024,e-book

Location

Songkhla

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Research companion to language and country branding / edited by Irene Theodoropoulou and Johanna Tovar.

Author

Theodoropoulou, Irene.

Published

New York : Routledge, 2020.

Call Number

306.44 R432 2020,e-book

Location

Songkhla

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Data analytics for business : lessons for sales, marketing, and strategy / Ira J. Haimowitz.

Author

Haimowitz, Ira J.

Published

New York, NY : Routledge, 2023.

Call Number

658.05 H151D 2023,e-book

Location

Phatthalung

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Found: 6 Titles

Handbook of research methods for marketing management / edited by Robin Nunkoo, Viraiyan Teeroovengadum, Christian M. Ringle.

Measuring marketing : 110+ key metrics every marketer needs / John A. Davis.

Marketing metrics : leverage analytics and data to optimize marketing strategies / Christina Inge.

Services marketing : integrating customer focus across the firm / Valarie A. Zeithaml ... [et al.].

Research companion to language and country branding / edited by Irene Theodoropoulou and Johanna Tovar.

Data analytics for business : lessons for sales, marketing, and strategy / Ira J. Haimowitz.

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Found: 6 Titles

Handbook of research methods for marketing management / edited by Robin Nunkoo, Viraiyan Teeroovengadum, Christian M. Ringle.

Measuring marketing : 110+ key metrics every marketer needs / John A. Davis.

Marketing metrics : leverage analytics and data to optimize marketing strategies / Christina Inge.

Services marketing : integrating customer focus across the firm / Valarie A. Zeithaml ... [et al.].

Research companion to language and country branding / edited by Irene Theodoropoulou and Johanna Tovar.

Data analytics for business : lessons for sales, marketing, and strategy / Ira J. Haimowitz.

About us

Statistics

Recent News

Useful Links

Contact Us